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The Opportunities in the Government Market
9 Lessons-
StartOpportunities in the Government Market
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PreviewWhat is the Government Market?
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StartHow BIG is the Government Market?
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StartHow Big is Their Budget?
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PreviewHow Much Money Do They Spend?
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StartWhat do They Buy?
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StartWhy Sell to the Largest Customer In the World?
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StartThe Confusion Between Grants and Contracts
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PreviewThe Government is Looking for Small Businesses
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How is the Government Market Different From the Commercial Market?
7 Lessons-
PreviewHow is the Government Market Different
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StartGovernese: They Speak a Different Language
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StartDo You Speak Governese?
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StartThe Culture is Different (Unspoken Rules & Regulations)
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StartRelationship Building is Different
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StartBeing a Generalist vs. Being a Specialist (Different Strategy)
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StartCo-opetition for Success
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How to Find Contracting Opportunities?
5 Lessons -
What are Small Business Certification?
10 Lessons-
StartWhat are Small Business Certifications
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StartSmall Businesses are Under-Represented
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StartWomen-Owned Small Businesses
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StartVeteran-Owned Small Businesses
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StartMinority-Owned Small Businesses
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StartDisparity Between Large and Small Businesses
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StartFederal Government Small Business Certifications
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StartState Government Small Business Certifications
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StartLocal Government Small Business Certifications
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StartCommercial Small Business Certifications (Supplier Diversity Programs)
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Why You Should Obtain Small Business Certifications?
5 Lessons-
StartWhy You Should Obtain Small Business Certifications
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StartSet-Aside Programs: Agencies Must Meet Small Business Goals
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StartSAP: Agencies Buy Through Simplified Acquisition Procedures
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StartSole Source Contracts: Direct Awards From Agencies
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StartDiversity Programs: Large Companies Have Supplier Diversity Goals
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Registering to Become a Vendor
6 Lessons -
Branding Your Business to Speak to Government Buyers
7 Lessons-
StartBranding Your Business to Speak to Government Buyers
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StartDoes Your Brand Look Risky to Government Buyers?
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StartCapability Statement: Your Key Marketing Tool
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StartSample Capability Statements (Download)
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StartYour Business Card is Your Mini-Capability Statement
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StartSample Business Card
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StartOther Marketing Collateral
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Sections of the Solicitation
7 Lessons -
Proposal Tools-Templates-Resources
11 Lessons-
StartProposal Management Sheet
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StartPricing Sheet - Sample
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StartPART I: Technical Proposal Sample
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StartTechnical Proposal Sample
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StartPART II: Price Proposal Sample
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StartPART III: Past Performance Information Sample
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StartSources Sought Response Sample
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StartProposal Template-Sample 1
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StartProposal Template-Sample 2
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StartKickoff Package Sample (download)
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Start8a Offer Letter from Agency to SBA-Sample
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SECRETS to Winning Government Contracts Fast
13 Lessons-
StartSECRETS to Winning Government Contracts Fast
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StartMicro-Purchases & SAP Contracts
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StartUtilizing Reverse Auctions Sites
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StartEmail Campaign: Micro-Purchases/SAP
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StartEmail Campaign: Email Templates
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StartBecome a Subcontractor With Large Primes
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StartSubcontractor Agreement (Templates)
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StartBuilding Your Past Performance
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StartGo After Sole Source Contracts
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StartBONUS STRATEGY 1: Unsolicited Proposals
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StartBONUS STRATEGY 2: BAA
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StartBONUS STRATEGY 3: SBIR/STTR Grants
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StartCase Study: How Bonita Won Her First Contract
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Your Next Steps
9 Lessons-
StartYour Next Steps
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StartBuilding Your Capture Team
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StartBuild Your Past Performance
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StartJoining a Tribe
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StartCase Study: Andrea with Power House Pest Control
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StartDoing it by Yourself (The Affordable Way)
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StartCase Study: Carletta Wins $1 million Contract
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StartGet Into a Government Contract Coaching Program
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StartCase Study: Dr. Carlos Wins $900K Project
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